Proving Brand Value through the Web

Foley Hoag is a dynamic law firm that represents public and private clients in a wide range of disputes and transactions worldwide. Foley Hoag sought the legal marketing experience of Boston Interactive to demonstrate the firm’s innovation and prowess through the personality and culture of its attorneys.

Solutions

  • Highlighted the firm’s thought leadership with a homepage blog feed
  • Integrated social media into attorney bio pages to further user engagement
  • Restructured the navigation to lead prospective clients to relevant content
  • Redeveloped the attorney search tool for a more efficient user experience

Legal Digital MarketingFoley Hoag Legal Marketing

21.9%

increase in unique visitor sessions

76.4%

decrease in bounce rate

Legal Online Marketing Success